Cosaporto positions itself as a distinctive marketplace, aiming to select top brands for special occasions for both private and corporate clients. Founded in 2017, it operates in Italy and London, focusing on high-quality products that attract big names from the food and luxury sectors. This strategy has allowed Cosaporto to stand out in a competitive market, establishing itself as a leader in digital innovation in the gift sector; that’s why Cosaporto define itself as a "gift-tech" company.

Cosaporto has developed two main business lines: "Cosaporto Regala Emozioni" for private customers and "Cosaporto4Business" for corporate catering and gift services. The synergy between these lines is evident and manifests in several ways: customers who appreciate the service for personal use also tend to use it for professional needs; the merchants involved are the same for both lines, ensuring consistency and quality; moreover, the technology and processes implemented allow for an integrated and efficient management of the two lines, maximizing the ability to flexibly meet diverse customer needs, thus supporting the growth and expansion of the business.

From a financial perspective, Cosaporto has shown significant growth, increasing from 2 million euros in revenue in 2023 to a forecast of 3 million in 2024. Although the break-even point has not yet been reached, mainly due to fixed costs not fully absorbed by sales volumes, the company shows profitability during periods of high seasonality such as Christmas, Valentine's Day, and Easter. This demonstrates the validity of the business model and underlines the importance of securing additional capital to scale operations.

Additionally, Cosaporto is deeply committed to social and sustainability initiatives, as demonstrated by its recent transformation into a Benefit Corporation in 2023, reaffirming the importance of these values in its corporate DNA. This commitment helps to strengthen its brand image and connection with the community, fundamental elements for its market positioning.